Again and again I see companies, leaders think that communicating this great vision will make people follow it. It never works. They are still surprised that something clearly communicated on a Town Hall makes people ask questions afterwards or was totally misunderstood. They forget that each word carries a personal story behind it.
No such thing as a good idea
No such thing as a good idea
No such thing as a good idea
Again and again I see companies, leaders think that communicating this great vision will make people follow it. It never works. They are still surprised that something clearly communicated on a Town Hall makes people ask questions afterwards or was totally misunderstood. They forget that each word carries a personal story behind it.